The music video to this song was directed by one Taj Stansberry. And whereas he may not be a household name, Stansberry has worked with many of the biggest hip-hop and R&B artists out there. Moreover, J-Lo enlisted real-life clubheads to serve as dancers and extras on the clip.Īnd in putting together, J-Lo gave fans the option of voting out of three possible endings which one would make the final cut. And according to the songstress, she did so to give casual viewers a chance to see how it feels to be involved in the music video-making process. At the top of the list is it achieving quintuple-platinum status in Canada. But honorable mentions also include going double-platinum in the UK and triple-platinum in the US. Moreover certification-wise, this song has gone multi-platinum in approximately 10 countries. For starters, it performed the phenomenal feat of topping music charts in over 20 nations. And amongst such was the UK Singles Chart, UK R&B Charts and Billboard’s Dance Clubs Songs lists. And overall it charted in nearly 40 countries, in the process peaking at number 3 on the Billboard Hot 100 itself. So “On the Floor” took its place instead. And verily, it did its thing in terms of serving as the type of lead single J-Lo expected. In fact as the story goes, “On the Floor” was not originally intended to be the lead single for Love? J-Lo actually began developing the album while still under contract with Epic Records and in late 2009 actually issued another song, “Louboutins”, which was intended to serve the aforementioned purpose of being its lead single. That particular outing topped Billboard’s Hot Dance Songs chart but overall failed to really hit. And ultimately, it didn’t even make the track list of her “Love?” album. And even the entire album that particular song was featured on, 2007’s “Brave”, wasn’t that big of a success in relation to the standard Lopez had set prior.
And prior to its release she hadn’t had a notable hit since 2007’s “Do It Well”.
J-Lo was actually not really musically active between 20. “On the Floor” proved to be a big hit for J-Lo. In fact it was somewhat of a comeback song for the songstress as. So even though “On the Floor” may have proven to be an international mega hit, one in which J-Lo set out to venture into sounds she never generated before, lyrics-wise it isn’t anything revolutionary. In fact it is based on two tropes which we come across quite often.įirst and foremost would actually be one of the most-common in the music industry, which is admonishing the audience to dance. And secondly, this is one of those kinds of tracks in which a certain group of people, in this case clubheads, are being singled out as a unique “generation”, or what have you.Īnd the implication is that the vocalist(s) herself is also down with the cause, even being a leader in that regard, as she has taken it upon herself to get the party jumping on this particular night. Meanwhile Pitbull takes on the role of general support, though his lyrics are not as uniform in subject as those of his collaborator. For instance, he dedicates ample time to actually addressing a romantic interest. This occurs most pointedly in the first verse.Īnd he also uses the opportunity of said passage to let her know that even though he may play games with her, it isn’t advisable for her to do the same. Or viewed alternatively, he’s like a mentalist or something when it comes to dealing with ladies. And in fact this verse has very little to do with dancing, though he does conclude it on such a note. And again, the primary purpose of the tune is to serve as an encouragement for them to dance. Indeed this track serves partially as an ode to “a new generation of party people”, and this grouping of individuals is global in scope. That’s why J-Lo gives a shoutout to localities as diverse as Brazil, Ibiza and yes, even the Motherland in acknowledging such persons.
0 kommentar(er)
